Exotic Blooms Design Kit Reveal, TGBE & A Bouquet Of Jewelry Making Project Ideas

Exotic Blooms Design Kit Reveal, TGBE & A Bouquet Of Jewelry Making Project Ideas

We celebrated Kit Day this week. Kit Day is the day we reveal our previous jewelry making kit (Exotic Blooms) and release our newest kit (Turtle Love). If you love making themed jewelry, our kits are a perfect addition to your beading supplies. Every kit we sell comes complete with enough findings, beads, and wire to create a bunch of lovely jewelry. All you need are crimping pliers and cutt…
Finished Jewelry Designs From Our Rainy Day Blues Design Kit

Finished Jewelry Designs From Our Rainy Day Blues Design Kit

We celebrated a rain theme with our latest jewelry making kit. There was a downpour of creative jewelry ideas from our friends and community. We were truly showered with inspiration! Our Rainy Day Blues Design Kit (Sold Out) was an ode to being stuck inside but making the best of it. Let the sullen sky fuel your imagination! Check out the finished jewelry designs from this kit today and make…
Live Beading Party With Kay Goss Of Star's Beads & Beadorea

Live Beading Party With Kay Goss Of Star's Beads & Beadorea

Live Beading Party With Kay Goss Of Star's Beads & Beadorea Sara & Kristen had a beading party with Kay Goss of Star's Beads and Beadorea. They talked about our Rainy Day Blues Beading Design Challenge Kit (sold out) and Rainy Day Blues Crystal Bead Mix curated by Kay. Then Kay created this beautiful wire wrapped cloud using 18ga & 26ga Soft Flex Craft Wire in Non-Tarnish Copper.…
Beat The Rainy Day Blues With Our Themed Collection Of Beading Supplies

Beat The Rainy Day Blues With Our Themed Collection Of Beading Supplies

This week was awash with rainy day inspiration. Makers and friends from around the web opened our themed jewelry making kit and created stunning designs. Kristen headed out to Ventura, CA, for Craftcation and taught an earrings make and take project. We kicked off our new Live Sales with a Thursday show. Download our Live Sales App if you want to shop from your mobile device. Our sales air e…
Rainy Day Blues Design Kit Reveal & A Shower Of Jewelry Making Project Ideas

Rainy Day Blues Design Kit Reveal & A Shower Of Jewelry Making Project Ideas

There was a storm of creativity at Soft Flex this week. We celebrated our favorite company holiday - Kit Day. This is the day we unveil our latest jewelry making kit and release our newest mystery themed collection of beading supplies. If you missed the shower of beading inspiration on Kit Day, you can catch up with the video here. And make sure you visit our VIB group on Facebook. VIB is ou…
Inspired By Sundance! Artisan Jewelry Making Projects & Craft Ideas

Inspired By Sundance! Artisan Jewelry Making Projects & Craft Ideas

We are celebrating the Sundance Catalog this week. If you are not familiar with the catalog, it is part of the Sundance Group. This group is a conglomeration of business entities that seek to inspire and elevate artists. Robert Redford created these businesses to support film, fashion, and artisans in jewelry and more. The group is named after his iconic character from Butch Cassidy and the Sun…