Safari Beading Design Challenge Kit Reveal

Safari Beading Design Challenge Kit Reveal

Every month, we create a new beading kit with a new theme. The newest kit is available now at SoftFlexCompany.com. We reveal our kits on the last Wednesday of the following month. Then, it is your turn to design and share your projects into our Very Important Beading Studio Facebook Group. If you'd like to join us in the design challenge next month, buy our latest kit and ch…
"And Just Like That" Style: Lisa Todd Wexley DIY Bold Bead Necklace

"And Just Like That" Style: Lisa Todd Wexley DIY Bold Bead Necklace

"And Just Like That" Style: Lisa Todd Wexley DIY Bold Bead Necklace This week on Free Spirit Beading with Kristen Fagan, I showed bead stringing basics using Soft Flex Beading Wire, Crimp Tubes and our new ceramic and Czech Glass beads to make a long necklace that is perfect for layering. The necklace was inspired by the new season of "And Just Like That…
Live Beading Party With Danielle Wickes Of John Bead: Delica Seed Bead Projects

Live Beading Party With Danielle Wickes Of John Bead: Delica Seed Bead Projects

Live Beading Party With Danielle Wickes Of John Bead: Delica Seed Bead Projects Sara Oehler had a live beading party with Danielle Wickes of Danielle Wickes Jewelry and John Bead. Danielle showed us how to make playful jewelry designs with beadwork findings, beading thread and seed beads using a Double Peyote Stitch. If this is a new beading technique to you,…
Live From Lancaster PA With Sara & Kristen For The Bead Fest Maker Festival

Live From Lancaster PA With Sara & Kristen For The Bead Fest Maker Festival

Live From Lancaster PA With Sara & Kristen For The Bead Fest Maker Festival Exciting news for the Soft Flex team! Sara received an award at  Bead Fest in Lancaster, Pennsylvania. She was recognized as a Top 5 Community Leader in 2023 by the Interweave Bead & Jewelry Team. This award was given to shining stars in the creative community as an acknowledgment of their hard work a…
Live Beading Party With Cassandra Spicer Of Beads To Live By: Fun With Seed Beads

Live Beading Party With Cassandra Spicer Of Beads To Live By: Fun With Seed Beads

Live Beading Party With Cassandra Spicer Of Beads To Live By: Fun With Seed Beads Sara Oehler had a live beading party with Cassandra Spicer of Beads to Live By. Cassandra showed off her Curated Collections and Sara revealed our latest seed bead collections on the Soft Flex website. They used our sold out Lavender Lemonade Design Kit and Cassandra sent Sara some beads that worked…
Czech Republic Surprise Collection Reveal - Featuring Czech Glass Beads!

Czech Republic Surprise Collection Reveal - Featuring Czech Glass Beads!

Czech Republic Surprise Collection Reveal - Featuring Czech Glass Beads! In early May of this year, Sara took us on a virtual visit to the Czech Republic. During her live show, we caught up with Jon Kubricht. He joined us from a warehouse in a small town near Železný Brod. Jon helped us put together a stunning mix of Czech Glass Beads. Sara had her live viewers help select the beads…