JOYFUL Beading, GRATITUDE & Cozy Fall JEWELRY

JOYFUL Beading, GRATITUDE & Cozy Fall JEWELRY

It is a month of gratitude and giving thanks at Soft Flex Company. We are celebrating Guardian Angels with our jewelry making kits. We are giving thanks with a GOLDEN TICKET to free coffee with our Thanks A Latte kit. We love our friends and community and we are so glad to have so many amazing people in our lives. Check out our recap and see the jewelry you can make with our beading supplies. Lear…
ELEGANT Jewelry Making Projects For Fall & HALLOWEEN

ELEGANT Jewelry Making Projects For Fall & HALLOWEEN

Our Black Brilliance jewelry making kit is loaded with stunning beads and supplies. The colorway is timeless, but perfect for a stunning gothic Halloween design. We created this kit for The Great Bead Extravaganza Fall Fest 2025. This week we revealed the contents and made lovely jewelry. If you missed TGBE make sure you visit the Facebook page and catch up with the fun. We also looked at amazing…
CHARMING Jewelry Ideas & WICKED Halloween Projects

CHARMING Jewelry Ideas & WICKED Halloween Projects

Can you believe it is already October? We have WICKED jewelry ideas for Halloween. We are designing with our Wicked Brew jewelry making kit. This colorful kit is an homage to the Wicked movie and Wizard of Oz. We paired delightful green and pink tones that are perfect for a cute holiday vibe. Are you Team Elphaba or Team Glinda? Or do you love both witches and mix your colors to share your st…
WICKED Brew JEWELRY Making Design Kit Reveal | Halloween Jewelry Ideas

WICKED Brew JEWELRY Making Design Kit Reveal | Halloween Jewelry Ideas

The spooky season has arrived and we are welcoming the frights with a classic battle of good and evil. We revealed our Wicked Brew jewelry making kit this week. Wicked Brew is an homage to Wicked. We love this tale. It is an addition to the Wizard of Oz and reimagines the roles of the witches in that movie. Was the green witch truly the Wicked Witch? Was the 'Good Witch' truly good? Celebrate this…
BEAD Shopping Network, FREE Jewelry Making Classes & WILD Mushroom Designs

BEAD Shopping Network, FREE Jewelry Making Classes & WILD Mushroom Designs

If you love buying beautiful BEADS with BIG discounts, make sure you check out the Bead Shopping Network this weekend! Friday is going to be a full day of LIVE bead sales. You can shop the replays until Monday. You can also win a grand prize if you follow along and collect the secret words from each show. Check out the details in the video below. Also, Customer Appreciation Week is coming. CAW is…
BEAUTIFUL Jewelry, BEADING Parties & Creative PROJECTS

BEAUTIFUL Jewelry, BEADING Parties & Creative PROJECTS

It was a BIG week of beading parties at Soft Flex Company. Our Free Spirit Beader, Kristen, headed off to join Jill Wiseman for a beading party. Back home, Sara and Jenifer Miller enjoyed some quality creative time with our Enchanted Forest Design Kit. Around the web, we watched our friends design with this lovely kit. If you fancy a little magic while your string your beads, you cannot go wrong w…