3rd Annual Customer Appreciation Week - All The Jewelry Making Demonstrations In One Place

3rd Annual Customer Appreciation Week - All The Jewelry Making Demonstrations In One Place

The third annual Customer Appreciation Week was an awesome event! We staged 15 jewelry making videos and discussions with industry leaders and designers. We had fun giveaways and lively conversations on each live show. CAW was our way of saying thank you to the friends and community that have supported our company for thirty years. It was a ton of fun! This was also a celebration of life. So…
Live Beading Party With Danielle Wickes Of John Bead: Delica Seed Bead Projects

Live Beading Party With Danielle Wickes Of John Bead: Delica Seed Bead Projects

Live Beading Party With Danielle Wickes Of John Bead: Delica Seed Bead Projects Sara Oehler had a live beading party with Danielle Wickes of Danielle Wickes Jewelry and John Bead. Danielle showed us how to make playful jewelry designs with beadwork findings, beading thread and seed beads using a Double Peyote Stitch. If this is a new beading technique to you,…
Playful Delica Seed Bead Projects And Kitschy Styles

Playful Delica Seed Bead Projects And Kitschy Styles

We let our playful side take over this week. Did you join the fun? Learn how to make kitschy jewelry inspired by creative crafter Jennifer Perkins. Jennifer's bold style is so bright and cheerful! We threw a beading party with Danielle Wickes and she showed us how to have fun with seed beads. If you love delightful designs, you are going to want to see the mix of marvelous jewelry videos our…
Christmas In July: DIY Christmas Decorations And Homemade Ornaments

Christmas In July: DIY Christmas Decorations And Homemade Ornaments

The holiday season is still months away. But Christmas is only distant when you look at a calendar. If you like to make your own personalized christmas ornaments and crafts, now is a great time to start thinking about your handmade decorations. Don't get caught unprepared when December rolls around! Last month, we celebrated Christmas In July. This was our chance to gather with friends and g…
Live Beading Party With Danielle Wickes Of John Bead: Daisy Flower Stitch Bracelet

Live Beading Party With Danielle Wickes Of John Bead: Daisy Flower Stitch Bracelet

Live Beading Party With Danielle Wickes Of John Bead: Daisy Flower Stitch Bracelet Kristen Fagan had a live beading party with Danielle Wickes of Danielle Wickes Jewelry and John Bead. Danielle showed us how to make a stunning flower bracelet using a daisy flower stitch pattern with Rola Seed Beads and Soft Touch Beading Wire in Very Fine Diameter. You can find both items on the Soft…
Cherry Blossom Jewelry Kit And Free Daisy Stitch Pattern & Project

Cherry Blossom Jewelry Kit And Free Daisy Stitch Pattern & Project

We are celebrating spring at Soft Flex Company! Would you like ideas for your next seasonal jewelry project? We have cherry blossom necklace and earrings designs with our latest themed jewelry kit. We have a gorgeous free daisy stitch pattern that you are going to love! We have tips and tricks from the pros. Learn how to make flower jewelry that is perfect for your favorite spring outfi…