Live From TUCSON! Exceptional GEMSTONES & Amazing BEADS!

Live From TUCSON! Exceptional GEMSTONES & Amazing BEADS!

Soft Flex is in Tucson! We shopped the wonderful bead shows around the city and found exceptional gemstones and artisan glass. Sara and Kristen are YOUR personal shoppers! We broadcast three Live Sales this week and offered our inventory at great prices. These shows are open until late Monday night. There is still time to shop and buy your new favorite bead! You can shop from our Soft Flex App (th…
ELEGANT Valentine's Day JEWELRY With Our Kind Heart Kit Collection

ELEGANT Valentine's Day JEWELRY With Our Kind Heart Kit Collection

Did you join us at the Great Bead Extravaganza last weekend? We had a blast! We shared the jewelry making collection we put together for the event - the Kind Heart design kit. This mix of beading supplies is absolutely GORGEOUS! Follow one of our jewelry tutorials and you will be making gallery quality jewelry in minutes! Give your bestie an elegant necklace for Galentine's Day! Or make a design,…
EASY Macrame Bracelet, Wire Wrapped Pendants & Jewelry Projects YOU Can Make!

EASY Macrame Bracelet, Wire Wrapped Pendants & Jewelry Projects YOU Can Make!

Did you know our beading wire is flexible enough that you can make macrame jewelry with it? Learn how to make a macrame bracelet with Kristen. It is much easier than you would expect. Do you know how easy it is to make beautiful jewelry with our Craft Wire? Check out the pendants and jewelry designs we made - you can make them too! Our easy instructions will have you making your own unique jewelry…
Get A Galentine's Day Party Preview With Deb Floros & Rachel Mallis

Get A Galentine's Day Party Preview With Deb Floros & Rachel Mallis

We love creating exciting jewelry with our friends. Recently, we enjoyed beading parties with two fabulous designers that will join us for our Galentine's Day celebration. Want to see what you can look forward to? These videos will give you an idea of the fun and talent that is in store for the DIY jewelry making party. The designs they created are probably not going to be related to what they mak…
Galentine's Day Celebration & Heartfelt Jewelry Making Inspiration

Galentine's Day Celebration & Heartfelt Jewelry Making Inspiration

We celebrated  Galentine's Day this week. We gathered friends and threw a beading party with Jesse James Beads. What is Galentine's Day, you ask? February 13th is a day for ladies to celebrate sisterhood. It is a day for giving thanks to those around you for being supportive and a shoulder to lean on. It is a day to toast your circle and share memories. No judgement, no broken heart…
Celebrate Galentine's Day With Our Lovebug Kit & Love Note Bead Stash

Celebrate Galentine's Day With Our Lovebug Kit & Love Note Bead Stash

Cupid is taking flight this month! We are using our jewelry making kits to make enchanting jewelry designs for our gal pals and loved ones. If you need creative ideas and holiday themed jewelry for Valentine's Day, you are in luck! Check out our blog for inspiration and then visit our site for beading supplies. We have a Valentine's beads category. On February 13th, we are having a beading party w…