Our Art Deco Jewelry Making Kit Is A New Year's Hit!

Our Art Deco Jewelry Making Kit Is A New Year's Hit!

Are you ready to explore a bold new year with us? We kicked off the celebration with our Deco the Halls Design Kit. This kit is an elegant New Year's Eve gala and a nod to the classic style of Art Deco. This selection featured the glam of rich black beads, the mixed metal song of gold and silver, a dash of white - a fresh slate and new beginning. This mix of beading supplies is one of the most…
Learn How To Crochet With Craft Wire & TGBE Spring Fling 2023 Is Here!

Learn How To Crochet With Craft Wire & TGBE Spring Fling 2023 Is Here!

The Great Bead Extravaganza Spring Fling 2023 is here! The world's largest virtual bead show is online this weekend. There will be free jewelry tutorials, big big sales, and divine artists sharing inspirational crafts. Make sure you reserve a little time for the beading celebration. Live shows during the event are amazing - meet your favorite jewelry designer and learn a new technique! Givea…
Cherry Blossom Jewelry Kit And Free Daisy Stitch Pattern & Project

Cherry Blossom Jewelry Kit And Free Daisy Stitch Pattern & Project

We are celebrating spring at Soft Flex Company! Would you like ideas for your next seasonal jewelry project? We have cherry blossom necklace and earrings designs with our latest themed jewelry kit. We have a gorgeous free daisy stitch pattern that you are going to love! We have tips and tricks from the pros. Learn how to make flower jewelry that is perfect for your favorite spring outfi…
Celebrate Spring With Our Jewelry Making Projects

Celebrate Spring With Our Jewelry Making Projects

Spring is here and we are looking forward to easy, breezy, beautiful jewelry. If you want a fresh new look for your wardrobe, make sure you check out this week's video  recap. If you are eager to grab your Spring Fling beading supplies, before the next edition of the Great Bead Extravaganza, make sure you visit our website and get our TGBE kit, bead strand and bead mi…
Celebrate National Craft Month With Joyful Beading

Celebrate National Craft Month With Joyful Beading

We are kicking off National Craft Month with a bang! Do you need an excuse to get creative? Check out our recap of this week's jewelry making and crafting videos and find a little inspiration. Or join our month long Joyful Beading event on our Facebook community. Joyful Beading is a chance to win store credits or just appreciate the artistry and inventive spirit of your fellow beaders. Let's…
7 Jewelry Making Videos To Kick Off A Creative New Year

7 Jewelry Making Videos To Kick Off A Creative New Year

The new year is here and we have so many  jewelry making thoughts and inspirational projects to share! We had a great week of beading parties and fun. That was just the beginning - The Great Bead Extravaganza is previewing tonight and runs throughout the weekend. Check out our blog and get linked in before the big bead show kicks off. You do not want to miss the fun! Let's…