HOT Summer Jewelry 2026 | Must-Have Styles | Exotic & COLORFUL

HOT Summer Jewelry 2026 | Must-Have Styles | Exotic & COLORFUL

It is HOT outside! Stay cool this summer with colorful handmade jewelry! This week, Kristen showed us how to make a statement necklace with our NEW Gold and Silver Extreme Wire. Sara showed us how to make beachy jewelry with our Beach Bonfire jewelry making kit and beads from Humblebeads. Humblebeads owner, Heather Powers, needs your help. Support her small business and check out her beads! TGBE i…
Live From TUCSON! Exceptional GEMSTONES & Amazing BEADS!

Live From TUCSON! Exceptional GEMSTONES & Amazing BEADS!

Soft Flex is in Tucson! We shopped the wonderful bead shows around the city and found exceptional gemstones and artisan glass. Sara and Kristen are YOUR personal shoppers! We broadcast three Live Sales this week and offered our inventory at great prices. These shows are open until late Monday night. There is still time to shop and buy your new favorite bead! You can shop from our Soft Flex App (th…
EXTRAORDINARY Beads & Jewelry Making Supplies At AFFORDABLE Prices | Soft Flex Live Sales

EXTRAORDINARY Beads & Jewelry Making Supplies At AFFORDABLE Prices | Soft Flex Live Sales

Have you shopped our live sales before? We started our live sales on Facebook, over a decade ago. We have since moved onto a much easier platform to use - CommentSold. You can shop our sales on Facebook, Instagram, CommentSold, and our new app! Our live sales are FULL of amazing gemstones, artisan metals and glass, bead mixes, and so much more! If you love curated bead and gemstone auctions, every…
Bead Shopping Network: Boutique Bead Shop Live Sales!

Bead Shopping Network: Boutique Bead Shop Live Sales!

Boy, do we have a treat for you! If you enjoyed the big savings and fun of our Holiday Market Shop Hop, you are going to love the Bead Shopping Network! We are bringing six fabulous bead shops together for a stellar day of excitement and deals. Each company will be hosting a Live Sale. Each Live Sale will take place after the previous one concludes. If you watch each sale and collect the secret fl…
Turtle Love Design Kit Reveal, Wire Wrapped Flowers, Stretch Magic & More!

Turtle Love Design Kit Reveal, Wire Wrapped Flowers, Stretch Magic & More!

We celebrated our favorite Soft Flex Company holiday this week - Kit Day. Kit Day is a day for creative spirits and an abundance of inspiration. This is the day we reveal our recent design kit (Turtle Love) and release our newest kit (Book Lovers). Our reveal is a YouTube unboxing with an impromptu jewelry making tutorial. If you love making themed jewelry, our kits are the perfect addition…
Beat The Rainy Day Blues With Our Themed Collection Of Beading Supplies

Beat The Rainy Day Blues With Our Themed Collection Of Beading Supplies

This week was awash with rainy day inspiration. Makers and friends from around the web opened our themed jewelry making kit and created stunning designs. Kristen headed out to Ventura, CA, for Craftcation and taught an earrings make and take project. We kicked off our new Live Sales with a Thursday show. Download our Live Sales App if you want to shop from your mobile device. Our sales air e…