Come ring in a new year of unbridled CREATIVITY with us! We are going to EXPLORE. We are going to learn new techniques. And we are going to welcome difficult projects and MASTER them! This is OUR year - we can make something memorable! Let go of your fear of failure. Nothing is perfect! But your next necklace can be a gallery quality jewelry design if you put your mind to it. Are you ready to make…
We love the holidays. It is so nice getting a little rest at the end of a long year and sharing quality time with family. It is also a great time to give the gift of creativity to the little ones. Showing a child how to string a necklace teaches coordination, color pairing, and so much more. Creativity elevates. Creativity is powerful. Handmade crafts are fun and instructive. Want some fun je…
We are celebrating a big holiday week in the States. So, this was a short, but action packed week. We unboxed our recent jewelry making kit (Guardian Angel). We launched our newest design kit (Champagne Toast). And we learned how to make exciting fall inspired jewelry. Kristen showed us a fantastic gift giving idea - beaded plants. Learn how to make a cute plant that will look amazing all year rou…
It is a month of gratitude and giving thanks at Soft Flex Company. We are celebrating Guardian Angels with our jewelry making kits. We are giving thanks with a GOLDEN TICKET to free coffee with our Thanks A Latte kit. We love our friends and community and we are so glad to have so many amazing people in our lives. Check out our recap and see the jewelry you can make with our beading supplies. Lear…
Our Black Brilliance jewelry making kit is loaded with stunning beads and supplies. The colorway is timeless, but perfect for a stunning gothic Halloween design. We created this kit for The Great Bead Extravaganza Fall Fest 2025. This week we revealed the contents and made lovely jewelry. If you missed TGBE make sure you visit the Facebook page and catch up with the fun. We also looked at amazing…
The Great Bead Extravaganza is here! Fall Fest 2025 starts Friday night with an exciting preview party. The amazing events and inspiration starts on Saturday morning and the festivities continue until late Sunday. A weekend full of BIG sales. BIG beading projects. And BIG FUN! Check out the details and schedule below. Are you ready for Halloween? Be the most glamorous vampire on the block with our…