Live From TUCSON! Exceptional GEMSTONES & Amazing BEADS!

Live From TUCSON! Exceptional GEMSTONES & Amazing BEADS!

Soft Flex is in Tucson! We shopped the wonderful bead shows around the city and found exceptional gemstones and artisan glass. Sara and Kristen are YOUR personal shoppers! We broadcast three Live Sales this week and offered our inventory at great prices. These shows are open until late Monday night. There is still time to shop and buy your new favorite bead! You can shop from our Soft Flex App (th…
LOVE Letter JEWELRY Making Kit Reveal | Valentine's Jewelry Ideas

LOVE Letter JEWELRY Making Kit Reveal | Valentine's Jewelry Ideas

LOVE is in the air! We unboxed our Valentine's Day themed jewelry making kit this week. This kit is infused with passion and full of gorgeous beads. Sara made a bracelet and a pair of earrings. And we watched our friends, around the web, make their own amazing designs. Kristen showed us how to make an intention necklace for Chinese New Year. For this project, she designed a fiery homage to th…
Fall In LOVE With These Elegant JEWELRY Making Projects

Fall In LOVE With These Elegant JEWELRY Making Projects

The Great Bead Extravaganza is here! Midwinter Market 2026 kicks off on Friday, for preview night, followed by a weekend full of creative jewelry making tutorials and incredible discounts. We are going to be using our Kind Heart design kit for our TGBE projects. Get ready for Valentine's Day early with fun ideas from this collection of beading supplies. Or make a fun bracelet for Galentine's Day!…
Champagne Toast & Artistic Jewelry Making Projects

Champagne Toast & Artistic Jewelry Making Projects

We love the holidays. It is so nice getting a little rest at the end of a long year and sharing quality time with family. It is also a great time to give the gift of creativity to the little ones. Showing a child how to string a necklace teaches coordination, color pairing, and so much more. Creativity elevates. Creativity is powerful. Handmade crafts are fun and instructive. Want some fun je…
Heavenly JEWELRY Projects & Christmas CRAFT Ideas

Heavenly JEWELRY Projects & Christmas CRAFT Ideas

Do you need DIY gift giving ideas? Well, you have certainly come to the right place! Our elves are serving up fantastic jewelry making and handmade craft ideas for the holidays. Learn how to wire wrap a cabochon and make a stunning pendant for your next necklace design. Learn how easy it is to make a snowflake ornament with Soft Flex Craft Wire. Check out jewelry made with our Guardian Angel …
Celebrate Your Guardian Angels With Angelic Jewelry Making Projects

Celebrate Your Guardian Angels With Angelic Jewelry Making Projects

Did you catch our Guardian Angel jewelry making kit reveal last week? This ethereal collection of beading supplies was an homage to our loved ones that have gone beyond. We are celebrating their memory and cherishing the time we spent with them. We made handmade keepsakes and necklaces that will always evoke wonderful memories. Check out the beading party we had with Danielle Wickes and see the je…