The Great Bead Extravaganza returned over the weekend. There was a blizzard of exciting bead shows and chilly savings on jewelry making supplies. We wanted to share the designs we loved that used Soft Flex Craft Wire or beading wire. If you have never attended TGBE, now is your chance to see what you missed! We have included the preview and a trend video. Get an insight into the show and…
Beads Baubles and Jewels has been amazing this season. We love to watch designers create beautiful jewelry. It is such a neat process and getting inside their head for a bit is so much fun. Kate Richbourg was on episode 2713 - "Peaceful Pursuit". She was inspired by the Eiffel Tower and wanted to design a lariat that honored it. Her work is stunning and it really captures the essence of the i…
Have you been watching Beads Baubles and Jewels this season? There have been some amazing jewelry designers featured. Our friend, Nealay Patel, was on episode 2710 - 'Exotic Travels'. He created a stunning pair of earrings inspired by the exotic plumage of peacocks. We love these earrings and we figured you might want to learn how to make them yourself! If you have not been keeping…
Check out our Live Sales! Click the image above to visit our new sales platform. We have an exciting gallery full of amazing gemstones and beads. You can register to shop here - Register. And download our app here - Soft Flex App. If you would like to be notified when a sale is coming, sign up for our texts.
Beads of Courage - Arts In Medicine For Children
It is my year anniversary of being indu…
Sometimes I get the most amazing opportunities through my day job at Soft Flex Company. This year, I was asked to appear in two segments on the television program Beads Baubles and Jewels (releasing Spring of 2019) for Public Television. The best part was getting to spend time with some of my favorite people in the beading industry!
Check out our Live Sales! Click the image above to visit our new…
