New Products

Featured Products

Top Selling Products

Beading Blog - Soft Flex Company

Weekly Video Recap: Jewelry Making Kit Unboxing, Wire Wrapped Rings, Handcrafted Bracelets And Earrings

Weekly Video Recap: Jewelry Making Kit Unboxing, Wire Wrapped Rings, Handcrafted Bracelets And Earrings

What a wonderful week it was! We celebrated Kit Day on Wednesday - our favorite company holiday! We learned how to make wire wrapped rings. Sara uploaded some fun Instagram Reels showing how to make earrings with Soft Flex wire. We watched Joyce from Just Bead It, she had a fantastic bracelet tutorial. This week was jam packed with free online jewelry courses. If you would l…
Free Beading Project Idea: 17 St. Patrick's Day Jewelry Projects - Add Some Lucky Bling To Your Blarney Stone

Free Beading Project Idea: 17 St. Patrick's Day Jewelry Projects - Add Some Lucky Bling To Your Blarney Stone

17 St. Patrick's Day Jewelry Projects - Add Some Lucky Bling To Your Blarney Stone Kiss Me! I'm Irish! Trios Beading Wire Packs are a little pot of gold when you need some green wire to add to your jewelry making kit. Whatever shamrocks you string on this set of wire are sure to make a stunning necklace. Your friends will be green with envy. 3 Part Earrings Using Soft Flex Craft Wire…
Finished Jewelry Designs From Our Valentine Passion Design Kit

Finished Jewelry Designs From Our Valentine Passion Design Kit

Welcome to  Kit Day! We adore Kit Day, it is a Soft Flex Company 'holiday'. If you are a passionate creator you are going to want to join us for a live jewelry demonstration. Today, we are unboxing our latest jewelry making kit - Pretty as a Peacock. We are announcing our newest kit - Egg Hunt. And we are checking out the finished jewelry designs from our last kit - Valent…
How to Make a Rose Bead Ring with Soft Flex Craft Wire

How to Make a Rose Bead Ring with Soft Flex Craft Wire

How to Make a Rose Bead Ring with Soft Flex Craft WireThis week on Free Spirit Beading with Kristen Fagan, learn to make this simple wire wrapped rose ring with Soft Flex Craft Wire. These adorable rose beads can be found in some of Soft Flex Company's custom bead mixes from Jesse James Beads like the Valentine Passion bead mix from this month. I combined the rose bead with 20 gauge Craft Wire in…
Our Top 7 Favorite Jewelry Designs Using Soft Flex Craft Wire By Nealay Patel Of SilverSilk And More

Our Top 7 Favorite Jewelry Designs Using Soft Flex Craft Wire By Nealay Patel Of SilverSilk And More

We think Nealay Patel is a master of mixing different jewelry making media and turning his simple beading supplies into gallery quality masterworks. Today, we are looking at how creatively he couples his SilverSilk Knitted Wire Chains with Soft Flex Craft Wire. If you have never worked with Craft Wire and have shied away because you do not know how to wire wrap, this is going to be a real ey…
Weekly Video Recap: Macramé Bracelets And Mystery Jewelry Making Kit Reveals

Weekly Video Recap: Macramé Bracelets And Mystery Jewelry Making Kit Reveals

Brrrr! A cold snap left our teeth chattering this week. We stayed warm by making jewelry and sharing our crafts with family. How did you beat the chill? This week, we learned how to make  macrame bracelets and we had some fun watching some unboxing videos. Check out what was in our FREE Tucson gift (we hope you got one). If you like jewelry making kits, you will love what was i…