Soft Flex Live Sales Are Back! Here Is How To Join The Fun!

Soft Flex Live Sales Are Back! Here Is How To Join The Fun!

Have you shopped our live sales before? Our live sales feature one-of-a-kind finds and rare goodies. We have lampwork beads, artisan metals, pendants, gemstones and so much more! We started our live shows over a decade ago, on Facebook. Our community grew and grew. We had to take a break at the end of last year as we dealt with the loss of a dear friend, and company founder. We are now back…
3rd Annual Customer Appreciation Week Preview And Jewelry Making Videos

3rd Annual Customer Appreciation Week Preview And Jewelry Making Videos

Our 3rd annual Customer Appreciation Week is just around the corner. Now is the perfect time to grab the kits and beading supplies from the presenters and bead stores you love. CAW is free to watch and enjoy, but if you want a deeper experience, getting your supplies will allow you to make what your favorite designers make. Come join the fun! Each video is a free beading class. Learn new tec…
Live From Lancaster PA With Sara & Kristen For The Bead Fest Maker Festival

Live From Lancaster PA With Sara & Kristen For The Bead Fest Maker Festival

Live From Lancaster PA With Sara & Kristen For The Bead Fest Maker Festival Exciting news for the Soft Flex team! Sara received an award at  Bead Fest in Lancaster, Pennsylvania. She was recognized as a Top 5 Community Leader in 2023 by the Interweave Bead & Jewelry Team. This award was given to shining stars in the creative community as an acknowledgment of their hard work a…
Don't Miss These Inspiring Beading Tutorials From The Great Bead Trade

Don't Miss These Inspiring Beading Tutorials From The Great Bead Trade

Did you catch The Great Bead Trade? Presenters at the  Great Bead Extravaganza donated products to a TGBT kit. This kit was a collection of beads and jewelry making components. The kits were then traded and unboxed during a live video. The TGBE Presenters all used the same contents, but made some incredibly unique designs. See how the show hosts channeled their creativity…
Finished Jewelry Designs From Our Tucson Great Bead Extravaganza Design Kit

Finished Jewelry Designs From Our Tucson Great Bead Extravaganza Design Kit

Did you catch our presentation for the  Great Bead Extravaganza? During our jewelry making demonstration, we unboxed our desert themed Tucson Great Bead Extravaganza Design Kit (Sold Out). The worlds biggest online bead show, TGBE, was celebrating the bead and gem shows that turn Tucson into a massive beading event every February. If you love desert themed jewelry or the s…
7 Great Bead Extravaganza Videos Featuring Soft Flex Products

7 Great Bead Extravaganza Videos Featuring Soft Flex Products

The Great Bead Extravaganza returned in February. Did you join us for the world's biggest virtual bead show? This edition of TGBE was a celebration of Tucson. Every year, the bustling desert city becomes a massive bead show as vendors from all over the world descend on the town to sell their gemstones, beads, and supplies. If you want more information about the&nb…