The first Kit Day of 2021 is here! We love
Kit Day. This exciting Soft Flex Company 'holiday' is a day full of joyful creation. Today, we are unboxing our latest jewelry making kit - Valentine Passion. We are announcing our newest kit - Pretty As A Peacock. And we are checking out the finished jewelry designs from our last kit - Metallic Sparkles. Our finished jewelry showcase feat…
Time for another
beading party! Let's celebrate your favorite local bead stores and online bead shops! We have met so many wonderful business owners and jewelry designers over the years. We want to share the amazing people and places that you might have missed. Last week, we shared some time with Sam Siegel. Sam is the owner of Sam's Bead Shop, an online bead store based in Norther…
Did you join us for our recent beading party? Just before Thanksgiving break, we sat down with Joyce Trowbridge, from Just Bead It. We talked about the jewelry industry and how COVID was affecting her business. She discussed the future of her bead store and how the pandemic has made her adapt and evolve. Joyce also taught us how to make some gorgeous bracelets with eye catching c…
Oh my goodness - it's Kit Day! If you are like us, you look forward to this day all month. Kit Day is a Soft Flex holiday. It is the day we launch our newest mystery beading kit. We unbox our previous kit, live, and make jewelry with our friends. And we take a look at last month's kit creations. Kit Day is a day full innovative design and creative exuberance. You cannot help but get i…
We love a fun
beading party! Last week, we joined Tory Vezina from Goody Beads. We talked about the state of the beading industry. We talked about how Goody Beads was born. We talked about the Great Bead Extravaganza - the virtual bead show we were organizing. And most importantly, we made jewelry! Live beading parties are great for inspiration. We get to learn about our favorite d…
Wow. What a year it has been. Unprecedented drama and turmoil. And just when we need our friends most - we all have to quarantine and social distance. Let's forget all of our troubles. Just for a weekend. We spearheaded the
Great Bead Extravaganza as a way to bring a group of talented jewelry makers together. We wanted to celebrate the joy of beading and the love of creating. We also wa…