We were in Tucson this week. If you missed our fun jewelry making videos, we will be back to our normal schedule next week. We cannot wait to tell you about the gem and bead shows we visited and share our experiences. Make sure you check out our Facebook and YouTube pages for the full rundown! We still wanted to share the fun jewelry demonstrations our friends filmed with our themed design kits and beading supplies. If you have never checked out our kits, this recap will give you an idea of what to expect when you buy one. If you own a pair of crimping pliers and cutters, a single kit will give you the opportunity to make a bunch of jewelry. Our kits make great gifts and are perfect for restocking your supplies. Learn more in our recap!
Check out our Live Sales! Click the image above to visit our new sales platform. We have an exciting gallery full of amazing gemstones and beads. You can register to shop here - Register. And download our app here - Soft Flex App. If you would like to be notified when a sale is coming, sign up for our texts.
Jewelry Making Videos

Tucson Sneak Preview: A Gathering Of Amazing Artists And Wonderful Friends!

Visiting and selling at Tucson gem and jewelry shows was a Soft Flex Company tradition. For almost twenty years, the crew would load up the van with cargo. Employees would say goodbye to their families. We would rent a bunch of hotel rooms. And we would fill our booths with the World's Best Beading Wire! We didn't settle for one show. We worked booths at two shows. Some of us spent almost one month out of the year at the shows. It was truly a spectacle to behold. Words do not do this amazing city justice when it becomes a massive bead store. Everything changed when the global pandemic arrived. But the world is bouncing back.
This year, Sara and Kristen headed to Tucson to become personal shoppers. If you were one of the lucky people to buy our Viva Magenta & Unique Finds Collection, you basically hired Sara to do your Tucson shopping for you. She is curating a collection of beads based on Pantone's Color of the Year. The collection will not be a single color, but a colorway that is enhanced by the beauty of Pantone's color.
Look at the amazing people Sara and Kristen bumped into at the shows!

Back row (from left to right): Nealay Patel (SilverSilk), Cynthia Thornton (Green Girl Studios), Sara Oehler (Soft Flex Company), Andrew Thornton (Allegory Gallery), Azalea Thornton, (Green Girl Studios).
Front row (from left to right): Kellie Sutton (Kellie’s Bead Boutique), Kristen Fagan (Soft Flex Company), Candie Cooper (Nostalgica), Kate Richbourg (Kate Richbourg Jewelry).

Sara Oehler (Soft Flex Company) and Kristen Fagan (Soft Flex Company).

Fred Flintstone (SilverSilk) and Wilma Flintstone (Soft Flex Company).

Sara Oehler (Soft Flex Company), Kristen Fagan (Soft Flex Company), and Danielle Wickes (John Bead).

Sara Oehler (Soft Flex Company), Kellie Sutton (Kellie’s Bead Boutique), and Kristen Fagan (Soft Flex Company).

Kristen Fagan (Soft Flex Company), Sara Oehler (Soft Flex Company), and Brittany Chavers (Brittany Chavers Studio).

Andrew Thornton (Allegory Gallery), Sara Oehler (Soft Flex Company), Cynthia Thornton (Green Girl Studios), and Kristen Fagan (Soft Flex Company).

Nealay Patel (SilverSilk), Jill Wiseman (Jill Wiseman Designs), and Sara Oehler (Soft Flex Company).
Star's Beads: Bracelet Tutorial And New Beadorea Products
Note: Facebook has begun removing older videos. You can visit Kay's Facebook to see her current videos.
Marcie Creates: Valentine Jewelry Making Marathon
Rosanna Brafford: How To Make A Necklace With The Chocolate Kiss Kit
Beadifulnights: Make-A-Wish Unboxing And Necklace Tutorial
Stephanie Garrett Creative: Finished Jewelry Designs From The Make-A-Wish Kit
Click the image above to view video or click HERE.
Beki Ward: Twisted Wire Hoop Earrings With Make-A-Wish Kit
Turquoise.Street: Make-A-Wish Jewelry Set
Sparkle by Monica: Make-A-Wish Kit Unboxing
Join our Facebook group – VIB. Stay in the know. Stay up to date. From our bead shows to our video shows and sales, you can stay in touch with us. The community is full of artistic and helpful beaders and crafty people. Inspire and be inspired. Share your pictures and get the beading bug from others!
Visit the Soft Flex Company YouTube Channel!

Blog contributor Thomas Soles loves Jazz Age writers and crunchy french fries. His favorite gemstones are Lapis and Pietersite. His favorite hobby is day dreaming. And his favorite mustache is Freddie Mercury's. As you can see, he has a healthy (or possibly unhealthy) sense of humor. You can write to him at Thomas@SoftFlexCompany.com



