We had a spellbinding week of creative fun! Our new Enchanted Forest jewelry making kit is a themed collection of beading supplies that will allow you to create the most captivating necklaces and jewelry sets. This assortment of enthralling beads is sure to evoke a sense of magic and mystery as you string your next jewelry design. We also kicked off our Customer Appreciation Week celebration. The BIG BIG show is coming! Catch the exciting jewelry demonstrations and fun on our Facebook Page and YouTube Channel from September 15 - 19, 2025.
Check out our Live Sales! Click the image above to visit our new sales platform. We have an exciting gallery full of amazing gemstones and beads. You can register to shop here - Register. And download our app here - Soft Flex App. If you would like to be notified when a sale is coming, sign up for our texts.
Jewelry Making Videos
Customer Appreciation Week Is Coming - September 15 - 19, 2025
Join us for Customer Appreciation Week! We will be hosting a week long celebration for our favorite people - our community and YOU! There will be live jewelry making demonstrations and sales. Each company participating in this event will offer kits and supplies so you can make-along as they create. This virtual event that takes place on Live on Soft Flex Company's Facebook Page and YouTube Channel from September 15 - 19, 2025. You will be able to replay all videos any time after. There will be FREE live jewelry making classes all week, just buy the make-along kits from each presenter. We teamed up with bead stores and designers across the country to bring you multiple fun and unique classes each day. We curated this event as a way to say THANK YOU to you, our amazing customers and beading community as well as some of our most loyal bead store customers, who work hard to sell our products.
This year's presenters:
Nealay Patel of SilverSilk & More
Cassandra Spicer of Beads to Live By,
Danielle Wickes of Danielle Wickes Jewelry
Jill Wiseman of Jill Wiseman Designs
Kay Goss of Star's Beads and Beadorea
Sam Siegel of Sam's Bead Shop
Abbi Berta of The Bead Place
Rebecca Combs of Design & Adorn
Joyce, Sara, and Kristen from Soft Flex Company
Dragonfly Earrings & Bracelet With The Enchanted Forest Beading Kit
Shoulder Duster Earrings With The Enchanted Forest Beading Kit
Customer Appreciation Week Kits, Components, Necklace & Wire Wrapped Ring
Joee’s Jewelry: Bracelet Art With Enchanted Forest Bead Kit
Deb Luvs Jewelry: DIY Jewelry Set With The Enchanted Forest Design Kit
Thunderhorse Descendant: Charming Jewelry With Enchanted Forest Kit
Rosanna Brafford: Ceramic Flower Set With Enchanted Forest Jewelry Kit
Beki & Jenny: Necklace & Earrings With Enchanted Forest Design Kit
Artistic Creations By Dena: Fairy Necklace With Enchanted Forest Kit
Jenifer Miller: Making A Magical Necklace With Enchanted Forest Kit
Melissa Jewelry Art: Enchanting Earrings With The Enchanted Forest Kit
SilverSilk & Danielle Wickes: Artisan Jewelry With Soft Flex Wire
This Beaded Life: EASY Earrings That Look Complicated
Campbell Creations: Jewelry Making With Soft Flex Wire & Dollar Bead Box
Join our Facebook group – VIB. Stay in the know. Stay up to date. From our bead shows to our video shows and sales, you can stay in touch with us. The community is full of artistic and helpful beaders and crafty people. Inspire and be inspired. Share your pictures and get the beading bug from others!
Visit the Soft Flex Company YouTube Channel!
Blog contributor Thomas Soles loves Jazz Age writers and crunchy french fries. His favorite gemstones are Lapis and Pietersite. His favorite hobby is day dreaming. And his favorite mustache is Freddie Mercury's. As you can see, he has a healthy (or possibly unhealthy) sense of humor. You can write to him at Thomas@SoftFlexCompany.com