Have you ever wondered why there are different diameters of beading wire? Do you know the best diameter to use for your next project? Sara gave us a deep dive into Soft Flex Beading Wire and answered your questions. This week, friend Monica Dockery (Sparkle by Monica) discussed the newest formula of our sparkl-rrific wire - Extreme Flex Beading Wire. And, we have a TON of amazing videos and sales on the way! This week, we are participating in another installment of the Bead Shopping Network. Fall Market LIVE starts now! We are going live with a two part sale. We have INCREDIBLE handmade dichroic pendants and earrings. We have GORGEOUS gemstones and beads. And more! Next week is Customer Appreciation Week. A weeklong marathon of FREE beading tutorials from your favorite jewelry designers. If you opt to purchase one of their kits, you can make-along! Check out our Bohemian Chic CAW kit unboxing!
Check out our Live Sales! Click the image above to visit our new sales platform. We have an exciting gallery full of amazing gemstones and beads. You can register to shop here - Register. And download our app here - Soft Flex App. If you would like to be notified when a sale is coming, sign up for our texts.
Jewelry Making Videos

Bead Shopping Network | Sept 11, 2026

Customer Appreciation Week | September 14 - 18, 2026

Welcome to our 6th Annual Customer Appreciation Week!
September 14 - 18, 2026
14 virtual beading events and classes throughout the week
Live on Soft Flex Company's Facebook Page and YouTube Channel
You will be able to replay all videos any time after.
Customer Appreciation Week, hosted by Soft Flex Company, is a week-long virtual event that takes place live on Soft Flex Company's Facebook Page and YouTube Channel from September 14 - 18, 2026. You will be able to replay all videos any time after. There will be FREE live jewelry making classes all week, just buy the make-along kits from each presenter (scroll below for all kit links). We teamed up with bead stores and designers across the country to bring you multiple fun and unique classes each day. We curated this event as a way to say THANK YOU to you, our amazing customers and beading community as well as some of our most loyal bead store customers, who work hard to sell our products.
Bohemian Chic Kit Reveal (CAW) | FAQ About Soft Flex Beading Wire
Sparkle by Monica: Extreme Flex Beading Wire | New Formula
Beadifulnights: Autumn Picnic Beaded Jewelry Set Design Share
Beki & Jenny: Chain Challenge | Autumn Picnic Jewelry Making Kit
Joee’s Jewelry: Czech Glass Autumn Earrings | Craft Wire
Campbell Creations: Autumn Themed Beaded Bracelet | Soft Flex Wire
Marcie Creates: Simple Designs, Stunning Results | Beaded Necklace
Melissa Jewelry Art: Autumn Sunflower Earrings In 10 Minutes
Join our Facebook group – VIB. Stay in the know. Stay up to date. From our bead shows to our video shows and sales, you can stay in touch with us. The community is full of artistic and helpful beaders and crafty people. Inspire and be inspired. Share your pictures and get the beading bug from others!
Visit the Soft Flex Company YouTube Channel!

Blog contributor Thomas Soles loves Jazz Age writers and crunchy french fries. His favorite gemstones are Lapis and Pietersite. His favorite hobby is day dreaming. And his favorite mustache is Freddie Mercury's. As you can see, he has a healthy (or possibly unhealthy) sense of humor. You can write to him at Thomas@SoftFlexCompany.com

