Jul 10th 2019

5 Free Jewelry Project Ideas Using Our Top 5 Soft Flex Trios Beading Wire Packs

We hope you are having a wonderful Wednesday! Today, we have collected some exciting  free jewelry project ideas from our best selling Trios Beading Wire Collections. Our Trios Packs are fun mixes of color. Perfect for exploring. If you normally conceal your beading wire beneath your beads, color is a gateway to incorporating your beading wire into your designs. Color…

Jun 28th 2019

Weekly Video Recap: A Free Spirited Selection Of Instructional Jewelry Making Videos

It has been an amazing week at Soft Flex Company. Sara, our beading and jewelry making guru, delivered her first boy on Thursday! Baby boys are wonderful. We are so excited for the Oehler family. You can wish her well on our Facebook group – VIB. We also managed to make some fun instructional videos this week. You can learn how to make earrings, a necklac…

Jun 21st 2019

Weekly Video Recap: Colorful Jewelry - Enigmatic Earrings And A Beautiful Bracelet

We have some fantastic videos for you today. If you love jewelry and you need a great binge watch, you do not want to miss these. This week we have some stunning earrings and bracelets that do not require a lot of materials. If you have tools and beads on hand, you can follow along and create some unique jewelry of your own. Read on for some wonderful tips and fu…

Jun 7th 2019

Weekly Video Recap: Men's Jewelry, Hoop Earrings, And Free Spirit Beading At Bead&Button

Hello June! This is a huge month for beading. The Bead&Button Show is in full swing in downtown Milwaukee. Bead&Button is the largest consumer bead show in the world. We are covering the event with our favorite Free Spirit Beader – Kristen. She will be updating us and doing live videos. We also have a recap of some great free jewelry project ideas – a bracelet f…

May 22nd 2019

15 Tools That Make Jewelry Making Easier!

Regardless if  jewelry making is a casual pursuit, a passion, or a profession, it should be a fun way to express your creativity. Getting stuck working on a difficult  design is just no fun. Thankfully, there are tools that can help you create the most  elaborate jewelry with ease. Let's take a look at some tools that can make you rethink how you create. Soft…

Apr 26th 2019

Weekly Video Recap: Design Jewelry For April Showers And May Flower Power, And A Heavenly Bracelet

Thank goodness it's Friday! You made it through a long week. Why not treat yourself to some delightful  jewelry making videos? We have three fun and instructional videos this time. Learn how to make some gorgeous earrings and bracelets. There is a jewelry style to fit all. We have floral designs, muted dusky palettes, and a bracelet that is out of this world. Kristen sta…