Post
The wonderful wizards at the Great Bead Extravaganza Facebook group are exploring fantasy. Join the Facebook group and follow along! Each month, the group is exploring the latest in jewelry fashion a
Post
Christi Friesen lives in an exotic place we all want to visit - fanciful imagination. Her world is full of the magical whimsy we remember from the Dr. Seuss books we relished as children. Her art is a
Post
Happy Friday! What a crazy week. Torrential rain flooded the roads near our office and kept us at home for a day. The rain continued and Sara had to postpone her Purple Rain Design Challenge video on
Post
Join us for Kit Day tomorrow. It's the summer of love! We are unboxing our Peace and Love Design Kit and making jewelry. You can experience the good vibes on our YouTube and Facebook pages. Before th
Post
All of your favorite Soft Flex wire diameters can be knotted. Which is pretty extraordinary if you stop to think about it. Soft Flex Beading Wire is comprised of marine quality stainless-steel. The m
Post
We have a brilliant collection of Exotic Blooms themed jewelry making videos for you this week. A pretty flower necklace is great for spring or summer! Stay cool with colorful flower earrings. Do you
Post
We had an amazing week at Soft Flex Company. Sara returned and enjoyed a beading party with our friend Beki. Sara is very appreciative of all of your well wishes and thoughts. If you want to say hello
Post
Did you miss us? Our recap was absent last week as we gobbled down food with the family. We hope you enjoyed Thanksgiving as much as we did! If you are not in the States, we hope last week was amazin
Post
Do you love color? Do you feel you have a grasp for color? The beading and jewelry industry thrives on rich, vibrant color. The Pantone Color of the Year is something many of us look forward to. But,
Post
We have three lavish jewelry design videos for you today. We love playful jewelry, but this week was all about the alluring and opulent. If you want a stunning necklace idea, look no further. Mothe
Post
Check out our Live Sales! Click the image above to visit our new sales platform. We have an exciting gallery full of amazing gemstones and beads. You can register to shop here - Register. And downlo
Post
Check out our Live Sales! Click the image above to visit our new sales platform. We have an exciting gallery full of amazing gemstones and beads. You can register to shop here - Register. And downlo
Post
“I just want to be wonderful." ~ Marilyn Monroe.
We think Marilyn elevated our world in her short stay here. She blazed a trail for equal rights and empowerment. She stood her ground and smashed barri
Post
We had a ton of fun this week! The Great Bead Extravaganza returned for Spring Fling 2025. We opened the kit we created for this event, our TGBE French Garden Design Kit (Sold Out). The TGBE community
Post
Summer is off to a blazing start! We are strutting off our stuff with colorful flamingo inspired designs and hitting the beach with our Surf's Up jewelry making kits. Do you need a little splash of oc
