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We love color. From our colorful Trios Beading Wire Packs to our books (Show Your Colors), we love color and the richness it brings to jewelry making. Last week, we looked at the dreamy greens of the
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Wondering what jewelry to wear for Fall 2020? We revealed our Fall Masterpiece Design Kit (Sold Out) this week and showed you some color options. This kit was a celebration of autumn and an homage to
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Do you love to binge watch jewelry making tutorials? Today is going to be a real treat, if so. We have six videos featuring three different jewelry designers. This recap is full of colorful jewelry an
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The chilly winds of fall are blowing and summer seems like a distant memory. Historically, the colder months may have seen an uptick in jewelry making as people gathered around a warm hearth and made
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Happy New Year! Kristen returned for her first video of the New Year this week. It's a simple dangle earring design that uses a closed jump ring as a design component paired with beads from our newest
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The holidays are almost here! This is a great time to finish up with your gift giving. If your loved ones love making jewelry, we have design kits that are loaded with beading supplies. If you are des
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Do you like a challenge? If a jewelry making challenge excites you, you need to check out our beading Design Kits. Our Design Kits are created to be stimulating and thoughtful. We pick a theme and the
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It has been an amazing week at Soft Flex Company. Sara, our beading and jewelry making guru, delivered her first boy on Thursday! Baby boys are wonderful. We are so excited for the Oehler family. You
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Would you like an introduction to metal stamping and custom jewelry? We have metal letter stamps and tools on our shelves that are perfect for making a name necklace and other personalized jewelry. Ma
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Do you love color? Do you feel you have a grasp for color? The beading and jewelry industry thrives on rich, vibrant color. The Pantone Color of the Year is something many of us look forward to. But,
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Bead stringing can be incredibly confusing to a jewelry making beginner. There are so many variables in what seems like such a simple craft. If you are a beginner, you probably have a lot of questions
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We had another exciting week of jewelry making videos. We hope you were able to join us live. But if you were not, don't fret, you can catch up! We made some holiday crafts that would look great for
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What an amazing end to an amazing year! We hope your New Years celebration was as glorious and exciting as ours. At Soft Flex Company, we are all invigorated and ready to make some magical jewelry. Ar
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Did you have a spooky scary Halloween? We spent the week designing jewelry to make our holiday stylish and supernatural. We love making this ghostly day gorgeous. If you like Halloween as much as we
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Hello beautiful beaders! We hope you had a healthy and amazing week. We spent ours making some alluring jewelry and embracing all things arts and crafts. We have a fabulous mask video for you if you a
